13 March 2012 @ 09:58 pm
Etti-cat for the Metropolitan Transit Authority (1962)  




Courtesy of the MTA Transit Museum. If you are in, near or visiting NYC, it's well worth a visit. Right now, the Grand Central annex has a free exhibit of vintage London Underground posters. And the main location of the museum in Brooklyn has a station full of historic subway cars that you can walk through, all of which have ads from their era.
 
 
( 28 comments — Leave a comment )
Lardvarkcionaudha on March 14th, 2012 02:05 am (UTC)
I've never been able to resist a kitty with white socks, especially when they're role models!

So cute!
L: catyear_anda_day on March 14th, 2012 02:30 am (UTC)
Etti Cat is adorable! Who's a little fuzzy role model? Yes you are. I wish they still had him.
franklanguagefranklanguage on March 14th, 2012 04:29 am (UTC)
I wish they still had Miss Subways:



This was a series of subway ads that ran from 1941 to 1976 (says Wikipedia.)
Merry Pseudonym: New Yorkamelia_eve on March 14th, 2012 01:17 pm (UTC)
My friend's mom was a Miss Subways while she was a student at Hunter College in the 1950s.

Both the main museum and the Grand Central branch are wonderful. They also have really great gift shops a lot of the MTA merch is very clever and reasonably priced, and they make great souvenirs that really say "New York."
the variable fictionalization devicecustardpringle on March 19th, 2012 05:17 pm (UTC)
I'm a bit late here, but would like to say that one of my very favorite movie-musicals, On the Town, is about Gene Kelly falling in love with a Miss Subway poster and trying to find the girl in person!
impulsereaderimpulsereader on March 14th, 2012 02:34 am (UTC)
This is fantastic. My cats are never sorry, though, just smug.
pikkewyntjie: Vanillapikkewyntjie on March 14th, 2012 03:07 am (UTC)
In Etti-Cat's defense, he was acting his age. He's only 2.
Kim, Meezer Queen and Equestriennemeezergal on March 14th, 2012 03:09 am (UTC)
This is one adorable ad! Etti-Cat looks sort of like Small Cat, my tuxedo cat, although Small Cat's manners are appalling. His former owner went to jail and just left him behind, to fend for himself.
uptown girl: bubblezdandyxr on March 14th, 2012 04:36 am (UTC)
Aww. I have a tuxedo who was abandoned, too. No idea about her backstory - she was living outside but she loves people and improved her manners pretty quickly.
Kim, Meezer Queen and Equestriennemeezergal on March 16th, 2012 06:05 am (UTC)
I don't know if Small Cat's manners are capable of reform. He's the kind of cat who operates on the idea of "Taste it, and see if it's food; if it's not, you can always throw it up". More like a dog. He'll also insinuate himself between you and food (sandwich, chicken leg, chocolate brownie, asparagus), and say, "Hi! Oh, you're eating! Oh, hey, can I have that? Oh, I can? (Let go!) Oh, wow, thanks!" On top of all that, he's an inveterate pan-licker and garbage-picker.

He really has no sense of boundaries. But he IS cute, and he is very affectionate. :)
한국 사람이 아니다: I'm on ur Subwaytalonvaki on March 14th, 2012 04:09 am (UTC)
Appropriate icon is appropriate!

Jake could do this in Boston...

jakecoolidgecornerIMG_2745

"Where is that train? But remember, when waiting, stay behind the yellow line."

jacobyN0592

"Remember that Federal law requires that certain seats must be vacated for seniors and disabled persons."

jakeescalatorIMG_4529

"No matter how much of a hurry Mom is in, strollers belong in elevators, not on escalators!"

Nico: fur ballsvilakins on March 14th, 2012 09:18 am (UTC)
What a beautiful and well behaved cat Jake is! I used to see a guy walking his cat like that in Frankfurt.
한국 사람이 아니다: Central Squaretalonvaki on March 14th, 2012 01:13 pm (UTC)
Thanks!
He loves riding the train...as long as he can look out the window.
Kim, Meezer Queen and Equestriennemeezergal on March 14th, 2012 01:18 pm (UTC)
Jake is truly a man about town! *kisses handsome Jakey*
Floor No Battleblodeuedd on March 14th, 2012 02:15 pm (UTC)
He's gorgeous!
Alice Drydenhuskyteer on March 14th, 2012 03:36 pm (UTC)
Is he an Abi? We used to have one - such friendly, clever little guys. Yours is gorgeous!
한국 사람이 아니다: Smiletalonvaki on March 15th, 2012 05:23 pm (UTC)
He is an Abyssinian, yes. He's amazing. I actually do a blog about Abys, and my two in particular...
rhapsodyangelrhapsodyangel on March 14th, 2012 10:25 pm (UTC)
Jake should be MTA's new Etti-Cat.
한국 사람이 아니다: Jake Steal Hometalonvaki on March 15th, 2012 05:21 pm (UTC)
LOL...given his full, registered name is Pellburn Jacoby Stealin' Home... I'm not entirely sure he's even allowed in New York! :-)
starmalachite: Dorothy On Scratchpadstarmalachite on March 15th, 2012 01:04 am (UTC)
Such a gentleman! The oddest creature I ever saw riding the T was a Vietnamese potbellied pig. He was perfectly well-behaved, but had to be carried on & off the trolly -- those tiny little legs couldn't handle the steps!
vp19: goldie hawnvp19 on March 18th, 2012 01:41 pm (UTC)
MBTA allows cats on trains, with leashes? I can't imagine Metro in D.C. allowing such a thing.
한국 사람이 아니다: One More Nickeltalonvaki on March 14th, 2012 01:14 pm (UTC)
OH!
I just noticed the little token with "Sorry - Please - Thanks" on it. That's awesome. I wish they had that here...

Can we vote for this? Because YES!
Floor No Battleblodeuedd on March 14th, 2012 02:14 pm (UTC)
Awww, kitty! =^_^= So cute.

I showed this to my cat, but she looked rather unimpressed. Then again, not much impresses her (see icon).
Neville Longbottom, sekrit badass: Random: Brandy by Lanningchicklet_girl on March 15th, 2012 12:46 am (UTC)
"So, canned tuna? Really?" :-)
Catharsissscatharsisss on March 15th, 2012 12:23 am (UTC)
I could barely understand the first ad. Who is this geared towards? Other than cat lovers, I think most people would have stopped reading halfway. Or maybe I just hate run-on sentences.
fuzzillafuzzilla on March 15th, 2012 06:13 am (UTC)
Doesn't seem to effectively target its target audience, no. But: KITTEH!!!!
Neville Longbottom, sekrit badasschicklet_girl on March 15th, 2012 12:46 am (UTC)
Awwww, I love Etti-Cat!
Geek Queen: cm garcia plaid1geek_queen on March 15th, 2012 01:54 pm (UTC)
He's so cute!
( 28 comments — Leave a comment )