Man Writing Slash (write_light) wrote in vintage_ads,
2012-03-29 21:25:00

Poorly named products FTW: Minikins! Slipmates! SUSPANTS!


Blue Swan, 1950

What's with the scary fingers, the body double and the sliced-down-the-middle font?? Is this a horror movie? No, it's a blouse, it's a slip, it's a who cares.  But it comes in Dramatic Red, so points for that.

slipmatesss08012011





vintage+minikins+blue+swan+panty+ad+lingerie

Meet Toothpick Tillie ("toothpickian"), Modelform Millie ("splendiferous"), and Buxom Billie (overly endowed) :D 

In SUSPANTS (same B-Movie font)!

WH1_050_1





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Tags: 1950s, underwear, women's clothing
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  • 17 comments

talonvaki

March 30 2012, 05:15:33 UTC 1 year ago

The SUSPANTS is killing me!

emmram

March 30 2012, 06:24:05 UTC 1 year ago

Oh, but that is awesome.

zoefruitcake

March 30 2012, 06:48:01 UTC 1 year ago

I think these are really good ideas!

blodeuedd

March 30 2012, 08:25:45 UTC 1 year ago

Why doesn't Toothpick Tillie get little arm thingies/wings? :(

singeaddams

March 30 2012, 14:22:58 UTC 1 year ago

Clearly she's light enough to fly without help!

aprilstarchild

March 30 2012, 08:30:08 UTC 1 year ago

I don't understand what the minikins actually are....

laplor

March 30 2012, 11:56:46 UTC 1 year ago

I think they're the closest thing there to what most women wear most of the time today. Briefish underwear. But in rayon.

franklanguage

March 30 2012, 12:20:27 UTC 1 year ago

My first thought was that they were mini-pads for when your "Aunt Flo" visits.

misstiajournal

March 30 2012, 13:50:35 UTC 1 year ago

why does 'poorly named products' sound like a good contest theme?

write_light

March 30 2012, 14:19:41 UTC 1 year ago

It would be! I've done two other posts:
http://vintage-ads.dreamwidth.org/2861580.html
http://vintage-ads.dreamwidth.org/2799227.html

misstiajournal

March 31 2012, 17:13:23 UTC 1 year ago

i've added that theme to the hat! :)

pikkewyntjie

March 31 2012, 00:49:22 UTC 1 year ago

Because it is! That would be a lot of fun!

misstiajournal

March 31 2012, 17:02:53 UTC 1 year ago

it has been added to the list!

song_of_copper

March 30 2012, 17:43:00 UTC 1 year ago

I love how in the Suspants ad it says to wear them 'without garters on stockingless occasions'! Stockingless occasions... how risque! XD

tanwen

March 30 2012, 17:57:07 UTC 1 year ago


"You can hurdle the girdle and look svelte without garter belt when you wear Suspants, the wonder undie."


What the hell were they smoking to come up with that ad copy?

write_light

March 30 2012, 18:38:54 UTC 1 year ago

Or when they thought a circus sideshow was a good motif?

pseydtonne

March 30 2012, 20:11:41 UTC 1 year ago

I have a strange suspicion the gender that would wear these was unrelated to the gender that wrote the copy.

That, or I've been watching too much Mad Men.